Mombasa’s Young Adults Embrace Digital Careers with Skills in Performance Art and Content Creation

By Teresia Muia

Young people who have transitioned out of care homes in Mombasa remain hopeful as they gain essential skills in performance art and content creation. These young individuals are preparing to navigate the competitive digital landscape, thanks to a transformative two-day workshop hosted by the Loyola Centre for Media and Communications (LCMC).

The workshop, titled “Communications Think Positive Alternatives Exist” (CTPAE), welcomed 35 eager participants. The sessions focused on generating ideas, bringing them to life, and exploring opportunities in the age of artificial intelligence (AI). For many attendees, it was their first deep dive into AI’s impact on content creation, highlighting a key area LCMC plans to emphasize in the future of the project.

In his session, Dr. Elias Mokua, the Executive Director of LCMC, encouraged the young people to explore various avenues for generating income. He emphasized that opportunities are available to everyone, and success depends on effectively leveraging their talents.

As the workshop progressed, it became clear that these ambitious young people are ready to embrace new technological advancements to boost their small businesses, especially in content creation. They received guidance on tailoring content to specific audiences and analyzing audience demand, setting the stage for a promising future.

This initiative, launched in June 2023 under the funding   Villages, aims to ensure that young people without parental care grow up with the necessary support to become strong, independent citizens. The project,  named “Leave No Youth Behind,” equips these individuals with vital skills to thrive outside their care homes.

The productive sessions left a lasting impact, promising brighter and more fruitful future engagements that will undoubtedly open doors to numerous opportunities for these young enthusiasts.